Putting the homeowner back in control
Propeo was built on a simple belief: that selling your home shouldn't cost you tens of thousands of pounds and your peace of mind.
We built the platform we wish had existed the last time we moved.
£5,900
Average saving with Propeo
Based on £300,000 property, 1.5% + VAT agent commission
£179
Complete listing package
One payment. No commission. No recurring fees.
0%
Commission on your sale
We earn nothing from your sale price — ever.
— Why we built Propeo —
The property market
is broken for sellers. We're fixing it.
When you sell a £300,000 home through a high street estate agent, you can expect to pay between £4,500 and £6,000 in commission — money taken from the proceeds of your sale for a service that, today, amounts largely to putting photos on a website and arranging viewings you could arrange yourself.
Propeo gives you the tools you need to market your property professionally — a beautiful listing page, floor plans, an advertising board, a professionally designed flyer, a QR code, and direct access to buyers — for a single fee of £179.
We're not anti-estate-agent. We're pro-homeowner.
You should always have the choice of how to sell, and you should have the tools to do it brilliantly.
The Problem
Estate agent commission on a £350k home
At 1.5% + VAT, you'll pay roughly £6,300 — for what is essentially a listing on Rightmove and a few viewings arranged on your behalf.
The Problem
FSBO (For Sale By Owner) alternatives are underwhelming
Existing private sale platforms give you a basic text listing with no physical assets, poor design, and no real marketing tools. Buyers don't take them seriously.
The Propeo Answer
Professional marketing — without the agent
A beautifully designed listing page, print-ready marketing assets, and direct buyer contact. Everything a seller needs, for £179.
Built by homeowners, for homeowners
Propeo was built from personal frustration.
After experiencing the cost and opacity of traditional estate agent commissions first-hand, we set out to build the private sale platform that we wish had existed. One that didn't ask sellers to choose between professional quality and keeping more of their money. We're a small, focused team committed to making Propeo the most trusted private property marketing platform in the UK.
The case for selling smarter
0 /5
Average rating across
Trustpilot and Google
£ 0
Average saving vs
a high street agent
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UK homeowners have
created a Propeo page
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Average time from
signup to go live
— What we stand for —
Our values
Transparency above all
One price. No small print. No commission hiding in the details. You know exactly what you're paying and exactly what you get — before you spend a penny.
Design is a trust signal
A property worth hundreds of thousands of pounds deserves a listing that looks the part. We obsess over design quality because your buyers do too.
You're in control
Direct buyer contact, full edit access, no agent gatekeeping. Your listing, your conversations, your sale — we just give you the tools.
More than a listing
A URL is just the start. Your for-sale board, flyer, and QR code turn Propeo into a real offline marketing channel — not just a website entry.
Fair, not cheap
£179 is deliberately fair — not free, not a gimmick. A serious platform with real value, priced to put savings back in your pocket where they belong.
Works for everyone
Whether you're selling privately, alongside an agent, or for the first time — Propeo fits every seller's situation without complicated pricing tiers.
— Our approach —
How Propeo is genuinely different
Physical assets that others don't provide
No other private sale platform gives you a print-ready for-sale board, an A5 flyer, and a QR code as part of the package. These assets let you market offline, locally, and tangibly — in ways that generate serious buyer interest.
Premium design as standard
Our listing pages are designed to match the quality expectations of buyers browsing significant property purchases. We treat every listing as if it's a luxury property — because to its seller, it is.
Direct buyer relationships
Enquiries go straight to you — not to an agent's inbox. You build the relationship with the buyer directly, which means faster responses, better information exchange, and no bottlenecks.
Designed to complement, not replace
Propeo works beautifully as a standalone FSBO solution, but also alongside an estate agent. You're not forced to choose one path — Propeo fits wherever you need it.
No commission Live in minutes Share anywhere You stay in control No sale, no further fees
Your £179 covers everything for 12 months. If your property doesn't sell, you owe us nothing more. We don't earn a penny from your sale — so our only incentive is giving you the best possible platform to sell it yourself.
Trusted by homeowners and landlords across the UK No contracts. No hidden fees 
Your property. Your sale or let.
Your way.
Create your listing with Propeo, reach people looking for a property like yours, and handle enquiries on your terms.
Manage your own enquiries 24/7 · 12 months online · No commission
Free to create your account. Add optional marketing when you’re ready.